"Andersen's hard-working and talented people establish open communication"
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About the client
TUI is a global travel and tourism company operating worldwide. As such, it runs multiple offices in many countries and needs to manage its workflows effectively.
Location:Germany
Project overview
Intending to make client services more user-friendly, our team developed four effective projects from scratch and assisted in improving the service for transforming data obtained from various resources. In addition, we provided advice on design engineering, which helped to significantly increase the conversion rate on the customer's website. Andersen's design team paid special attention to intuitive navigation, simple controls, and the convenient visual design of the delivered solutions.
duration22 months
technologies
Golang
MongoDB
Vue.js
Node.js
Hapi
Angular
Other:
6M approach
TUI's trip search page
App functionality
An internal tool for managing regions for tourism, grouping them while displaying on landing pages
Tracking an API using a region identifier that focuses on attracting leads
Demonstrating benefits from a particular booking and displaying the sum of all monetary gains on booking websites
A service that adapts the information to the appropriate format by collecting data and transforming it correctly
A marketing tool designed to manage TUI email campaigns for importing a JSON data file, using the tool to create or edit existing campaigns, and then export their updated version
Solutions
Since TUI didn’t have its own development team, Andresen provided multitasking specialists who assisted in the development of internal projects, working in several directions at once. The provided solutions allowed the customer's employees to interact with the company's database faster, manage content, and quickly reply to market needs. In addition to these tech issues, the resulting solutions are notable for their convenient, optimized, and streamlined UI/UX. As an outcome, the end-users now feel more engaged, satisfied, and effective at work.
Project results
Andersen's team is thrilled to report that the project was a resounding success for our customer. Not only did the implementation of our cutting-edge tools reduce the time spent on the preparation of marketing materials by 30%, but they were also praised for their intuitive interface and usability by the customer's focus group. The success of this project demonstrates our commitment to delivering top-quality solutions that drive tangible results for our customers.
Review verified by clutch and matches the customer’s words
The Front-End development team provided helped us push out high-quality products in a timely manner, meeting our expectations, so we could fully focus on our clients. Andersen's hard-working and talented people establish open and honest communication to ensure a smooth workflow.
Redesign concept
TUI is a travel company, which covers the entire tourism sphere with a website for booking tours, hotels, flights, cruises and more.
ABOUT PROJECT
To improve the convenience of using the company's services, our customer decided to introduce a system of discounts for its clients, as well as to provide the more convenient search for hotels. The implementation of these ideas was entrusted to the Andersen team.
PROJECT GOALS
USER INTERVIEWS
Interviews give insights into what users think about a product. They can point out what site content is memorable, what people think is important, and what ideas for improvement they may have.
PERSONAS
Personas make the design tasks at hand less complex, they guide through ideation processes, and they can help to achieve the goal of creating a good user experience for your target user group.
USER FLOW
WIREFRAMING & PROTOTYPING
Wireframes & prototyping serve as the foundation of a website or app visual design, and give an opportunity to arrange elements on the page or screen, and also to map out the priority of content.
USABILITY TESTING
The goal is to identify any usability problems, collect qualitative and quantitative data and determine the customer's and user’s satisfaction with the product.
TYPOGRAPHY AND COLORS
Fonts play a vital role on website. If chosen correctly, they can improve the overall aesthetic of the page and allows visitors to read the content easier. Correctly chosen color will help highlight clickable elements and important information.
BUTTONS AND SWITCHES
ELEMENTS
VISUAL DESIGN
Let's talk about your IT needs
What happens next?
An expert contacts you after having analyzed your requirements;
If needed, we sign an NDA to ensure the highest privacy level;
We submit a comprehensive project proposal with estimates, timelines, CVs, etc.
![[object Object] on the map](https://static.andersenlab.com/andersenlab/new-andersensite/bg-for-blocks/about-the-client/germany-tablet-2x.png)
Germany
